Growth Agent for cosmetic and aesthetic clinics
Know where to grow. Know what to do next.
Find revenue opportunities in your clinic’s capacity utilisation, rebooking, visit frequency and average visit value. Growth Agent turns performance and comparable-clinic benchmarks into prioritised growth plays, so your team can decide where to focus and what to do next.
At a glance
Make the next growth decision a clearer one.
See where revenue, appointment capacity and repeat visits could improve. Then review the opportunity, choose a priority and put a practical next step in front of your team.
Find your next revenue opportunity
See prioritised growth plays grounded in your clinic’s performance, with the reasoning and assumptions behind each one.
Put spare capacity in focus
Compare booked and scheduled hours to understand utilisation gaps and review ways to bring demand into the diary.
Give patients a reason to return
Explore rebooking and visit-frequency gaps, with recall, win-back and rewards opportunities for your team to consider.
See what shapes visit value
Understand average visit value, service mix and skincare sales, then review opportunities relevant to the services and products you offer.
Performance and benchmarks
Find the room to grow in your numbers.
Bring revenue, capacity utilisation, rebooking and average visit value into one view. Compare your clinic with similar clinics, with the reporting period and cohort size in view, so you can see which gaps deserve a closer look.
- Compare booked hours with scheduled capacity
- Review rebooking, visit frequency and average visit value
- Put differences in context with comparable-clinic benchmarks
Prioritised growth plays
Decide where your team should focus first.
Move from a performance gap to a practical growth play. See why it matters, who it concerns and the suggested steps, from recalling patients without a future booking to reviewing skincare reorder opportunities.
- Review the priority and rationale for each play
- See the audience and suggested action together
- Choose the work that fits your clinic’s capacity and goals
Understand the potential
See what would need to happen.
For plays with a complete opportunity model, explore how audience size, response or activity rate, and value affect the estimated monthly opportunity. Check the assumptions and, where a live audience count is available, compare it with the report before deciding what to pursue.
- Inspect the audience, rate and value behind the estimate
- Explore a different scenario in the modeller
- Keep the estimate separate from revenue already earned
Estimated opportunity is a scenario for prioritising work, not a forecast, guaranteed uplift or realised revenue.
Reconnect with patients ready to rebook
Explore the assumptions in this illustrative monthly scenario.
Scenario, not a forecast or realised revenue.
120 × 15% × $200 = $3,600 per month
From priority to draft
Start the work. Keep control of the launch.
On web, eligible plays can create a patient segment and a draft automation that starts when a patient enters the segment. Supported SMS copy becomes a message step. Open the editor to complete and review the workflow before you activate it.
- Choose Build automation for a play with a build-ready audience
- Review the segment and any prepared SMS message
- Complete timing, message setup and workflow checks in the editor
This manual draft action is separate from Marketing Agent. Set up email and any additional workflow steps in the editor; the automation is created with sending off.
Trust and compliance
Your team chooses what happens next.
Growth Agent supports business planning. Estimated opportunities are scenarios, not guaranteed results. Clinical decisions remain with qualified practitioners.
Feature availability depends on your plan, enabled features and access permissions.
- Encrypted storage
- Your team chooses the priority
- Review the rationale and decide which opportunity fits your clinic. Growth Agent does not make clinical decisions or change your roster.
- The assumptions stay visible
- Check the reporting period, cohort context and available model inputs. Estimated opportunity is separate from realised revenue.
- Draft first, activate deliberately
- The manual web build creates a draft with sending off. Complete the workflow and review its audience and messages before activation.
- Access depends on your setup
- Feature availability depends on your plan, enabled features and access permissions. Building an automation also requires Marketing access.
FAQs
How can Growth Agent help my aesthetic clinic grow?
Growth Agent is coming soon. It is designed to highlight revenue opportunities across capacity utilisation, rebooking, visit frequency and average visit value, then prioritise growth plays with a rationale and suggested next steps. Your team chooses what to pursue based on the clinic’s goals and capacity.
How is Growth Agent different from Insights Agent?
Insights Agent helps answer a reporting question you ask. Growth Agent brings together performance, comparable-clinic benchmarks and prioritised growth plays to help you decide where to focus next. Opportunities is different again: it surfaces recorded patient-level opportunities in patient and booking workflows.
What does an estimated opportunity mean?
It is a scenario based on audience, response or activity rate, value and timing assumptions. For plays with a complete model, you can change those assumptions and review the monthly estimate. It is not a forecast, guaranteed uplift or revenue already earned.
Can it turn a recommendation into an automation?
On web, plays with a build-ready audience can create a segment and a draft segment-entry automation, with a supported SMS message where available. You complete timing, messages and other workflow steps in the editor, then review before activation. This manually selected build is separate from Marketing Agent.
Does Growth Agent send messages or make changes automatically?
The manual build action creates a draft with sending off. It does not activate the automation or implement every suggested step. Your team reviews the audience, completes the workflow and decides whether to activate it. Clinical decisions remain with practitioners.
What should we bring to a Growth Agent demo?
Bring the commercial priority you want to investigate, such as spare diary capacity, repeat visits or average visit value. Discuss the coming-soon Growth Agent workflow, including performance context, growth plays, model assumptions, draft-building and the planned access requirements for your clinic.
Ask DappleOS
Ask how Growth Agent could fit your clinic.
